Corporate Identity, Vision & Mission

Evaluate from 1 to 10 the level of expertise you and your team own in matter of:

6 Tax planning

6 Performance audit

6 Marketing & Communication

6 Business development

6 Export management

6 Cloud, IT & Smart Working

Please enter the information about the customers of your business. If you have never calculated these values, try estimating them.

6 Years of activity
(set maximum if higher than 30)

6% Product/service essentiality
(how essential is your product/service for the customer to live)

6% High-end customers
(% of clients who spend immediately more for quality)

6% Recurring customers
(at least 1 annual purchase or periodic subscription)

6% Recurring turnover
(% of turnover generated by recurring customers)

6% Fixed costs coverage
(which % the recurring turnover covers all fixed costs such as office, personnel, etc.)

6% Abandon rate
(% of recurring customers who stop buying or unsubscribe from the second year)

Go to data analysis

This preliminary analysis does not take several factors into consideration. Request a consultation to obtain a more in-depth analysis.

Exploitation of potential
0

It is your current ability to attract customers and extract profit in proportion to the potential you could achieve by optimizing every aspect.

Financial freedom
0

It's the ability of your business to sustain itself in the medium term if you stop investing in finding new customers.

Financial Resilience
0

It is the probability that your business will survive to severe financial shocks caused by external agents without the injection of new capital.

Based on the values you entered, the following considerations may be useful:

Exploitation of potential

The 100% is the Ferrari of your sector, and maybe it doesn't exist yet. If you think you're exploiting more than 0 of your business potential, it's because you mentally associate 100% with the best competitor you know or can imagine. He too can improve on something,
The grades you have assigned yourself in tax planning(0), performance audit(0), marketing and communication(0), business development(0), export management(0), cloud and IT(0) multiply each other in calculating the potential. A lack of expertise in only one of these areas is sufficient to undermine the potential result by up to 50%.
Optimize the total tax rate legally and free up to 25% of resources to be dedicated to consolidation and growth through tax planning and project financing, elimination of non-deductible costs and use of royalties for trademarks and patents, establishment of holdings for groups and companies.

Financial freedom

Consider integrating products or services into your current business that allow your customers to purchase repeatedly over time. A business that does not allow you to have recurring customers is highly limiting in the ability to generate financial freedom for the entrepreneur. You must always be focused on attracting new customers and you will never be able to live at least partially thanks to what you have built in the past. Of course, if you work well, you can count on word of mouth, but if you project yourself 10 years from now, do you think that's enough to guarantee your economic stability?
The data you have entered indicates that each of your recurring customers spends on average 0 more than a regular customer. Adopt a cross-sell and up-sell strategy to increase the average annual amount spent by each of them.
From the data you entered it seems that each of your recurring customers spends on average 0 less than a regular customer. If the data is correct you are probably doing something wrong in your marketing. Adopt a cross-sell and up-sell strategy to increase the average annual amount spent by each of them.
By increasing the number of recurring customers by 0 and the average annual amount spent by each of them by 0, you will increase the guaranteed coverage of fixed costs from 0% to 0.
A recurring customer abandon rate of 0% is over 0, indicating that something is wrong with your offer. Work to make it more exclusive and more targeted to a specific market niche.

Financial Resilience

It measures the solidity of your company subjected to a strong external financial shock that impacts the economy and the market in which you operate. The analysis of data relating to your customers estimates a probability of survival of your business equal to 0.
The more essential your product or service is to customer life (0%) and the more you target high-end customers (0%), the higher the probability that your company will survive, since the higher the probability that your own customers will survive and they still need you.

Edit parameters

Get a free checkup

Corporate identity